Amber Daines has spent almost 20 years of her career devoted to all things communications including print and TV journalism, PR, and marketing, working in Australia, Asia and Europe. Launching Bespoke Communications in 2007, Amber combined her varied skills to form a boutique agency that tailors its PR solutions to what you need, without hype or hyperbole.
These days the business is focused on media training, public speaking, PR strategy and professional writing services, working with the best and brightest business leaders. Her current clients span big business, small business, government departments, start-ups or any cause needing to employ cut-through communications expertise.
A popular business speaker, Amber’s authentic presentation style is always big on ideas, peppered by relevant and personal examples that bring to life what is being shared, and always give tangible take-outs for audiences to immediately apply.
Every year she does a number of pro bono sessions too, as she believes “giving back” is the key to having a truly fulfilled working life. Amber is an active philanthropist who, along with her husband David, co-founded the inaugural First Seeds Fund scholarship designed to provide funds to academically promising senior high school students in the public education system, who are affected by financial, social or personal hardship.
A sample of her most popular speaking and training topics include:
- How you can be truly heard to generate real influence
- Mastering media moments in the 24/7 landscape
- Building a business after a life in corporate
- How to be an accidental entrepreneur
- Powerful PR ideas for small business
- The untold benefits of being a working mother
- Getting your message across every time
Amber is passionate about the power of communications to change both your business and professional profiles.
At just 21, Amber won a coveted Walkely Award for excellence in reporting the Asian financial crisis of the late 1990s. She been a nominee in the 2013 and 2014 Telstra Business Women’s Awards and headed up a series of award-winning PR business and crisis communications campaigns in her 20s and 30s. Amber has contributed to scores of blogs, articles and books over the years, and in 2013 launched her first self-published title ‘Well Spun: Big PR and Social Media Ideas for Small Business’.
Amber’s latest book and video series ‘Well Said: How to be Heard in Business and Generate Real Influence’ shares her latest proven tools and tips, and showcases simple methods to help anyone’s ideas to be shared more successfully. It also features 25 interviews with prominent leaders of all ages and career stages, who have mastered how to speak up and be heard with authenticity.
For bookings or enquires please contact Amber Daines